Buying guides
Catalog photography standards for B2B sales
B2B buyers decide from photos when they cannot touch goods. Consistent angles, scale, and finish accuracy raise conversion.
Standards
White background packshots plus one install context image where useful.
Show connectors and rating labels when critical.
Consistency
Same crop ratios across a family help distributors build flyers quickly.
Update images when tooling/finish changes.
NMF
We encourage factories to supply export-ready images with shipments.
Ask when building digital catalogues.